The Team
Cofounder- Commerce
I am deeply motivated to transform the food system from the ground up in order to restore our soils and biodiversity.
Growing this venture and its platform and uniting the stakeholders along the value chain will benefit from my experience in marketing, strategy, and traceability in FMCG sector.
Debra Aurich Koomen
Cofounder- Tech
As a serial tech entrepreneur and hobby farmer, I am driven to empower farmers and agronomists by leveraging technology as a force for good.
I want to help farmers and agronomists by making complex data understandable and actionable so they can focus on what they do best: caring for their land to produce nutritious food.
Dirk Westra van Holthe
Full Stack Developer
My passion? Turning technological challenges into working solutions. With over 20 years of experience, mostly within start-ups, I am a seasoned IT professional.
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My area of expertise? Developing complex software for online services. I value an open, hands-on approach and direct communication. In the world of agriculture, this is more important than ever. Our future is at stake. So I am happy to contribute to that.
Giel Stekelenburg
Full Stack Developer
My passion for coding has driven me to learn various computer science areas, like web development, data science, application development, and artifiical intelligence.
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I play the piano, explore new places as a travel enthusiast, and have a profound connection with nature. My green thumb extends to cultivating plants and mushrooms, and I occasionally embrace my eco-friendly side by building composting worm farms.
Gonzalo Alonso
Back End Developer
I'm an experienced software developer with a knack for handling backend development and managing systems.
I'm pretty handy with Docker and Linux, and I'm all about creating software that's efficient, keeping servers secure, and making sure users have a great experience.
Daniël Wieles
Sales Manager
I am an organic farmer and agronomist with a background in nutrient management. I believe that healthier soils lead to healthier people. I am passionate about soil biology and bringing precision technology to regenerative agriculture.
My aim is to help farmers and agronomists improve their yields and the health of their soil.
Jack Washburn
Sales Manager
I am a dedicated Account Manager, in the Saas domain, with a multilingual background in Spanish, English, French, Dutch and Italian.
I want to use my extensive experience in sales and customer onboarding so farmers and agronomists make the best use of their land through regenerative farming. I joined SoilBeat because I want to contribute to sustainable farming with the power of data brought by SoilBeat.
Erik Fabila
Growth Hacker
My passion for digital marketing and my admiration for growing something from scratch has brought me here, to SoilBeat, where I get to learn wonderful things about the agricultural industry. Through my outlook on marketing, I hope to spread the word about not just SoilBeat, but the wonderful mission it has for transforming the world we live in, and the earth we live on.
Buse Soysal
Growth Hacker
My personal experience and academic background in agriculture have provided me with deep knowledge of farming practices and principles. Yet, I am equally fascinated by technological advancements and their potential to transform agriculture and make sustainable farming solutions accessible globally.
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This passion for blending agricultural expertise with innovative technology gives me a unique perspective to make valuable contributions to the agricultural sector. Excited about applying my expertise across diverse disciplines, I am eager to contribute to the global benefit of farmers through the SoilBeat platform.
Nuza Ross
Customer Success Manager
Through my study of Horticulture & Business management, and my hands-on experience in the (coffee) agriculture, I’ve come to recognize regenerative agriculture as the key solution to our present challenges. I firmly believe that embracing innovative techniques and tools is essential to accelerate the transitional process for every crop.
I joined Soilbeat, because I think that SoilBeat is a catalyst for facilitating this transition. I'm particularly drawn into its inclusive approach, welcoming farmers and agronomists from all backgrounds.
Alyanna Dungka
Intern Microlearnings PlantSAP & Soil Analysis
Through my study of Horticulture & Business management, and my hands-on experience in the (coffee) agriculture, I’ve come to recognize regenerative agriculture as the key solution to our present challenges. I firmly believe that embracing innovative techniques and tools is essential to accelerate the transitional process for every crop.
I joined Soilbeat, because I think that SoilBeat is a catalyst for facilitating this transition. I'm particularly drawn into its inclusive approach, welcoming farmers and agronomists from all backgrounds.
Eugenio Rhoads